Ink DEEP INK
#17232B
Focus · Confidence · Clarity
SILLY IDEAS. SERIOUSLY.
Unusual ideas
deserve a serious look.
Deep ink for focus. Vermilion orange for curiosity. Porcelain for breathing room.
01 / Brand identity
THE IDENTITYPRIMARY LOGO / PORCELAIN
PRIMARY LOGO / DEEP INK
An m with a smile.
A compact letterform with a smile tucked inside.
A lighter expression for serious ideas.
Curiosity with a smile.
The smile stands alone as an app icon and brand illustration.
A small size with a character of its own.
02 / Brand colors
THE PALETTEOrange VERMILION ORANGE
#F05A38
Energy · Curiosity · WarmthWhite PORCELAIN
#F0F3F1
Clean · Modern · Breathing room03 / Words & interaction
TYPOGRAPHY & INTERACTIONA little absurd.
But I want it.
Thinking playfully, exploring seriously. Turning what-ifs into product concepts worth exploring.
System fonts / Sans-serif04 / Related hahafake motion assets
MOTION & SOUNDA familiar opening for curiosity.
Current version v9-outro-ring · 2026.10.23
These related hahafake intro, outro, SVG and sound assets appear in the current product films. Play a clip to hear the sound. The hahamake logo pack is below.
Chinese outro
Eight even keystrokes followed by a naturally fading chime.
English outro
The same rhythm with an English closing, paired with the Chinese version.
Intro keyboard rhythm
4 seconds · 48 kHz / 24-bit / Stereo WAV
Download WAV ↓Outro keystrokes and long chime
3.2 seconds · 48 kHz / 24-bit / Stereo WAV
Download WAV ↓Keyboard recording: Anonimski / IBM M2 sound.ogg (CC0 1.0), edited and arranged. The closing chime was synthesized in the original project.Original recording ↗
05 / hahamake logo library
THE HAHA FAMILYThe same smile. A new expression.
A distinct wordmark and smiling m icon in the hahafake family.
Color and monochrome versions, transparent PNGs, multiple icon sizes and native SVGs.
06 / Product films
PRODUCT FILMS
Palmform
2026.10.23 · 1080p · Updated brand intro and outro
Treadspark
2026.10.23 · 1080p · Updated brand intro and outro